News Detail
11.04.2012

BILSTEIN – The last word in classic suspensions

Voted "Best Brand" by "Motor Klassik" readers

Ennepetal (Germany), April 11, 2012 – Offering top quality and superior technology, BILSTEIN walks away with the "Best Brand" accolade of the leading magazines year after year. The readers of Motor Klassik have ranked the sports suspension, shock absorber and spring expert top in the "Suspensions" category once again this year. Following its victories in the last two polls (2007 and 2009), BILSTEIN once again beat the competition by taking 62.4 percent of all votes.

BILSTEIN was the clear winner in the "Best Brand" poll of the renowned Motor Klassik magazine for classic car enthusiasts. 62.4 percent voted for BILSTEIN in response to the question asking for the top suspension brand. Both in 2007 and 2009, when readers were first asked to rank accessory brands, BILSTEIN was voted "Best Brand", leaving its nearest rivals trailing way behind. Attracting no more than 43 percent of the votes, the other brands were well and truly beaten when it came to earning the respect of the classic car drivers. Over the last few years BILSTEIN has attracted growing numbers of reader votes and has consistently outperformed the competition.

"We are especially pleased about this result because the 'Motor Klassik' readers represent a highly committed and well informed target group," said Thomas Wörmann, Head of Marketing at BILSTEIN. "This addition to our awards confirms that we are on the right track in our efforts to optimise the products in the classic segment and to respond even more precisely to customers' needs."

The results of the poll can be found in the 06/12 issue of Motor Klassik.

 

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